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Multiply

The world's leading creative-performance agency for AI and fintech companies.

Over $500m in advised ad spend
15,000+ fintech & AI creatives tested
Regulation-compliant growth systems
Our clients

Trusted by the best.

We deliver UGC, Design, Motion, Statics and Movie creatives to the world's leading growth teams — as well as advise and scale Meta and TikTok.

monzo
$610M Series I
Ramp
$300M Series E
Gamma
$68M Series B
Kalshi
$1B Series E
scale
$14.3B strategic investment from Meta
EMIRATES NBDBANK
AED 1 trillion in total assets
Ccapital.com
$3.42T trading volume in 2025
Lemonade
Publicly traded on the NYSE
Creditspring
£715M total lending by end of 2025
Our work
Ad
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Ad
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Case studies

Helping the world's best AI and fintech companies scale.

AI

Scaled monthly spend from $200k → $900k while dropping CAC. Meta ad disapprovals cut by 95% — unlocking the volume needed to scale.

Since acquired by Meta in a $14.3B strategic investment.
4.5×
Spend growth
−95%
Ad disapprovals
CAC reduced
Fintech

Built a scalable UGC system that drives performance without breaking brand — powering paid social for one of Europe's fastest-growing neobanks.

500+
Ads tested & scaled
100%
Brand compliant
CAC reduced
Fintech

Hit #1 free app on the US App Store — overtaking ChatGPT. To fuel the surge, we produced 100+ ads in a single week.

#1
US App Store
100+
Ads in 1 week
> GPT
Chart position
AI

Creative partner as Gamma surpassed $100M ARR — becoming one of the fastest-growing AI creation platforms in the world.

$100M
ARR crossed
Creative output
−60%
CAC reduced
How we help

We fix bottlenecks.

The most common constraints stalling fintech and AI growth — diagnosed, unblocked, rebuilt into systems that compound.

01/05 · Volume
Bottleneck

Creative volume can't keep up with spend.

Growth teams need high-volume, quality-graded creative to feed Meta and TikTok's learning systems. In-house teams chronically under-produce — the delivery algorithm starves, and spend gets throttled before it ever scales.

We close the creative volume gap
Creative volume needed vs. shippedIn-house avg.
UGC
−60% gap
40%
Statics
−65% gap
35%
Motion
−75% gap
25%
Movie
−80% gap
20%
02/05 · Diagnosis
Bottleneck

You know performance is down. You don't know why.

Account-level metrics hide the signal. CPA is up — is it the hook, the concept, the audience, the platform, the creative-to-spend ratio, or seasonality? Without systematic attribution, teams burn 4–6 weeks chasing the wrong variable while spend compounds in the wrong direction.

We isolate the variable with a structured creative diagnostic
Creative diagnosticScanning
Hook retention (0–3s)24%Fail
Concept diversity1.8σLow
Format coverage3 / 7Gap
Thumbstop rate32%Pass
Creative-to-spend ratio1 : 8.4kHigh
Audience saturationTesting
MULT-DX · v2.4Run 04:21
03/05 · Platform
Bottleneck

You're not built for Meta's new retrieval engine.

9 in 10 fintech and AI companies we audit are still running campaigns optimized for the pre-Andromeda era. Meta's deep-neural-network retrieval system now demands higher creative volume, broader concept variance, and signal-rich assets — old structures throttle it. Most teams are leaving 15–30% performance on the table.

We restructure campaigns and creative for Andromeda-native delivery
Meta retrieval pipeline
ANDROMEDA · v2.1
Signal ingestionOK
Deep neural retrievalUnder-fed
Creative diversity indexBelow target
Ranking & auctionOK
DeliveryOK
04/05 · Differentiation
Bottleneck

Every ad in the category looks the same.

Brand hygiene has become brand blindness. Your feed is indistinguishable from three competitors running the same playbook. Retrieval weight drops, CAC silently climbs 20–40%, and nobody can name why.

We inject measured variance without breaking identity
05/05 · Retention
Bottleneck

Hooks die in the first 3 seconds.

Average thumbstop rate sits at 23% — well below Meta's 30% benchmark. Nobody is watching the ads you're spending so much money on.

We systematically test opens until retention lifts 2–4×
0s
100%
1s
48%
2s
23%
3s
9%
Retention curve — industry average
How it compounds

The Multiply Flywheel.

Three systems in continuous rotation. Each sharpens the next. Results compound every cycle.

01

Creative

Scroll-stopping assets, engineered to test — not to impress.

02

Data

Every hook, hand-off, and dollar measured in real time — not in monthly reports.

03

Strategy

Signal becomes the next brief. Winners get scaled. Losers get killed. Repeat.

Multiply
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