Creative-Performance Agency

Multiply is a creative-performance agency for fintech and AI.

We unite creative production and the paid social that scales it in one team. Creative is briefed from performance data and shipped fast. Over $500M in advised ad spend. More than 15,000 creatives tested a year.

What a creative-performance agency does

A creative-performance agency makes the ads and runs the media behind them in the same team. The two jobs stop being handed between vendors. Creative is briefed from live account data, and the spend is steered by what the creative shows.

That is what "creative performance" means. The creative is judged on what it does in the account, not on how it looks in a deck. Every asset is a test. The ones that work get more spend. The ones that do not get cut. The loop runs weekly.

Multiply is that agency for fintech and AI companies. We produce the ads and run the paid social, mainly on Meta and TikTok. We do not sell SEO, content or demand generation. We do creative and the media buying that scales it. That is the whole offer.

$500M+Advised ad spend
15,000+Creatives tested a year
50,000+Vetted creators

The four things we deliver

Who we work with

Our fintech clients include Monzo, Revolut, Ramp, Visa, Kalshi, Lemonade, Capital.com and Creditspring. On the AI side we work with Scale AI and Gamma.

Kalshi

Kalshi hit #1 free app on the US App Store, above ChatGPT. To fuel the surge we produced more than 100 ads in a single week.

Scale AI

We scaled monthly spend from $200k to $900k while CAC fell. Meta ad disapprovals dropped 95%, which is what made the volume possible. Scale AI later took a $14.3B strategic investment from Meta.

Gamma

We were the creative partner as Gamma passed $100M ARR. Creative output tripled. CAC fell 60%.

Monzo

We built a UGC system that scales without breaking brand. More than 500 ads tested and scaled for one of Europe's fastest-growing neobanks.

Why this model wins in the Andromeda era

Meta's Andromeda retrieval engine now does the targeting. It matches the right ad to the right person automatically. The old lever, manual audience tuning, has stopped moving results.

The lever that remains is the creative. Andromeda rewards volume and diversity: more assets, more angles, more formats for the engine to pick from. The teams that scale are the ones that can produce and test at that rate.

A creative-performance agency is built for this. Because production and media sit in one team, there is no lag between seeing what works and making more of it. We ship more than 100 tested assets a month per account to keep the engine fed.

Fit

Good fit

  • Fintech or AI companies already spending on Meta or TikTok
  • Teams where creative volume caps growth
  • Regulated products that keep hitting ad disapprovals
  • Series B to publicly listed

Not a fit

  • Companies wanting SEO, content marketing or PR
  • HubSpot and marketing automation work
  • No existing paid social spend
  • Pre-seed, still finding product-market fit

Questions

What is a creative-performance agency?

A creative-performance agency unites creative production and the paid social that scales it in one team. The creative is briefed from live performance data and shipped fast, so what runs is decided by what works, not by taste.

How is it different from a creative studio or a media agency?

A studio makes assets but never runs the spend, so it cannot see what performs. A media agency runs the spend but does not make the creative, so it cannot act on what the data shows. A creative-performance agency does both, and keeps the feedback loop inside one team.

Why does creative volume matter now?

Meta's Andromeda engine does the targeting automatically. The creative is the lever that is left. It rewards volume and variety, so the brands that can produce and test fast are the ones that scale.

What does Multiply deliver?

Creative output (more than 100 tested assets a month), creative strategy from 15,000 creatives a year, full-funnel growth management with compliance scaling, and a network of more than 50,000 vetted creators activated in under 72 hours.

Who is it for?

Fintech and AI companies already spending on Meta or TikTok, where creative volume caps growth. Series B to publicly listed. Regulated products that keep hitting ad disapprovals.

Who is Multiply not a good fit for?

Companies wanting SEO, content marketing, PR or HubSpot work. Companies with no existing paid social spend. Pre-seed companies still looking for product-market fit.

Want us to look at your account?

We manage $100M+ a year in fintech ad spend.

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